by Brenda Greenwell | Dec 6, 2013 | General Topics, Home Improvement
It’s the holiday season and the opportune time to give to the community in which you work. Getting together as a company to help others is not only a great deed in itself, but it also inspires teamwork and cultural growth in the group. We sat down with Sal Ferro of...
by Brenda Greenwell | Nov 26, 2013 | General Topics
Whether you’re in B2B or B2C sales, building meaningful, long-term relationships with your customers seems to be increasingly replaced with buying lists, cold calling, and email spam. These practices require little effort, time, and brainpower compared to focusing on...
by Brenda Greenwell | Nov 15, 2013 | General Topics, Home Improvement
Previously, we discussed the impact of newly-retired baby boomers on the home improvement industry as they sell their property to younger buyers. According to the Joint Center for Housing Services—Harvard University (“JCHS”), another group of baby boomers chooses to...
by Brenda Greenwell | Nov 7, 2013 | General Topics
Honesty and transparency are a huge part of our culture. They are principles by which we judge ourselves, our business partners, and even our competitors. The truth of it is—if we value these qualities in ourselves, wouldn’t we want to do business with the same kind...
by Brenda Greenwell | Nov 4, 2013 | Home Improvement
The Remodeling Sentiment Report of 2013 indicates an increase in people choosing to hire a contractor rather than do the work themselves. Dan Fritschen, the creator of the report, believes that his data indicates: “The influences of the recession are continuing to...
